Roku · NASDAQ: ROKU · Entertainment

ROKU stock sentiment

Over the past week, ROKU saw about 57 mentions across Reddit, X and news, and the read is an Adanos Sell. The crowd averages 7% bullish but is at odds: News runs 21% bullish while X sits at just 0%. Wall Street is more constructive, with 7 of 27 analysts rating ROKU a buy.

There is little buzz around ROKU this week and little agreement on direction, which is why it reads as a Sell.

Wall Street vs the crowd on ROKU

Wall Street’s 26% buy share sits next to a crowd that ranges from X at 0% to News at 21%. No other tracker puts the two side by side.

Analyst ratings

Hold
Buy 7
Hold 20
Sell 0
Avg target $162.33

27 analysts have weighed in: a Hold consensus: 7 buy calls against 0 sell, with an average 12-month price target of $162.33.

27 analysts26% buy share

Crowd sentiment

Sell
Crowd bullish 7%
Spread 21 pts
Most bullish News 21%
Most bearish X 0%

The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week bullish sits just below the neutral line, momentum is cooling and the 3 sources only partly agree, so the read is a Sell.

3 sourcesMixed

Who is bullish on ROKU

21pt spread
Wall St
26%
News
21%
Reddit
0%
X
0%
Wall Street (analyst buy share)Crowd average 7%

Analysts sit 19 points above the crowd average of 7%, the professionals are more constructive than retail. The split is inside the crowd: News reads 21% bullish while X sits at 0%, a 21-point spread that single-source trackers miss.

Why ROKU reads Sell

Sell -64.1
Bullish Average
Average sentiment is 7.0% bullish, below the 50% neutral line.
-55.9
Trend
More sources are weakening than improving: 0 up, 2 down, 1 flat.
-4.7
Buzz
Discussion intensity is 37.7, a little below the usual midpoint.
-2.0
Source Breadth
This signal is based on 3 tracked sources.
+1.5
Consensus
All 3 sources lean bearish, so the score gets a small penalty.
-3.0

Roku (ROKU) buzz score vs. EOD price

Over the 30-day window, Roku (ROKU) buzz held subdued around 32.5 while the price drifted down 1.3% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 1.7M shares. Updated Oct 10, 2026. Over the last 7 trading days, ROKU gained 1.1%. Buzz activity in the recent week averaged 35.8 and was relatively stable, swinging between 26.2 and 44.3. Recent volume is running below the 30-day average, pointing to quieter participation. Daily crowd sentiment leaned bullish on 12 of the 21 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.

How each source saw ROKU this week

Signal metrics use the latest 7 days; contributor and breadth context uses the 30-day chart window.

Reddit 7-day signal

Open source page
Buzz 28.7
Bullish 0%
Mentions 2
Trend Stable
10 subreddits · 30-day context7-day sentiment +0.0
Bullish 0%Neutral 100%Bearish 0%
r/wallstreetbets Neutral
Loudest Reddit venue in the 30-day context window with 8 mentions.

X 7-day signal

Open source page
Buzz 43.4
Bullish 0%
Mentions 31
Trend Falling
31 tweets7-day sentiment +0.0
Bullish 0%Neutral 94%Bearish 6%
@ReadyfortheRun · 30-day context Neutral 0.1
“Reach: ~90M+ MAUs (compared to Tubi’s ~100M and Roku’s ~120M)”
♥ 30↻ 3👁 2K views

News 7-day signal

Open source page
Buzz 41.1
Bullish 21%
Mentions 24
Trend Falling
19 publishers · 30-day context7-day sentiment +0.1
Bullish 21%Neutral 79%Bearish 0%
Yahoo Finance · 30-day context Neutral 0.01
“Zacks.com featured highlights Roku, Forum Energy, Calumet, Calumet and Shell For Immediate Release Chicago, IL – October 9, 2026 – Stocks i…” Led by PR Newswire and MarketBeat.

Polymarket signal

No Polymarket data for this stock this week.

Finance Sentiment CLI

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Webmaster Widgets

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ROKU at a glance

This week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Oct 10, 2026.

Adanos signalSell
Analyst consensusHold (7 / 20 / 0)
Crowd bullish (7d)7%
Avg price target$162.33
Most bullish sourceNews, 21%
Most bearish sourceX, 0%
Sentiment spread21 pts
Mentions (7d)57
Market cap$22.84B
P/E · Forward P/E65.5 · 39.1
EPS · Beta$2.35 · 2.1
Revenue (TTM)$5.21B · 7% margin
IndustryEntertainment

ROKU stock sentiment FAQ

Is ROKU a buy or sell right now?

Based on aggregated sentiment from Reddit, X and News sources, ROKU currently carries an Adanos sell signal with 93/100 conviction. The current cross-source average reads 7% bullish across 3 active sources. Those sources contribute 57 tracked mentions over the last 7 days. This is a sentiment-based reading, not financial advice.

What does Reddit say about ROKU stock?

Reddit discussion around ROKU is fairly quiet with 2 mentions over the last 7 days; the 30-day context spans 10 tracked subreddits. The 7-day tone is 0% bullish; 3-day activity momentum is stable, suggesting steady attention.

Is ROKU bullish or bearish right now?

The crowd reads bearish on ROKU, averaging 7% bullish across 3 tracked sources over the last 7 days. The two ends of the range are News at 21% bullish and X at 0%, a 21-point spread. On the professional side, 7 of 27 analysts rate ROKU a buy.

What do analysts say about ROKU?

Of the 27 analysts covering ROKU, 7 rate it a buy, 20 a hold and 0 a sell, for a hold consensus. The average price target is $162.33. That puts the street ahead of the crowd, which averages 7% bullish.

What is the sentiment on ROKU stock?

ROKU's cross-source average is bearish at 7% bullish. All 3 tracked sources lean bearish. X reads 0% bullish, News reads 21% bullish and reddit coverage is the most negative at 0% bullish. The combined signal points to broad sell-side pressure with 93/100 conviction.

Why does ROKU carry a sell signal right now?

The cross-source average is bearish for ROKU at 7% bullish. All 3 tracked sources lean bearish. The most bearish reading is reddit at 0% bullish. 3-day activity momentum is falling across X and News. The sell signal carries 93/100 conviction.

What is driving ROKU sentiment right now?

X is the dominant discussion channel with 31 mentions (54% of total volume). News contributes 24 mentions and Reddit contributes 2 mentions. The cross-source average is bearish at 7% bullish. All 3 tracked sources lean bearish.

What does the Adanos sell signal mean for ROKU?

The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. ROKU's sell signal at 93/100 conviction reflects a bearish cross-source average at 7% bullish. All 3 tracked sources lean bearish. It is a research shortcut, not financial advice.

How fresh is this ROKU sentiment data?

The ROKU sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.

Peers are ranked first by matching the Sell signal, then by the closest bullish ratio. Discussion activity breaks any remaining ties.

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