NYSE: UAA · Apparel Manufacturing
Over the past week, Under Armour (UAA) logged about 34 mentions across Reddit, X and news, and the read is an Adanos Sell. The crowd averages 27% bullish but is at odds: Reddit runs 44% bullish while News sits at just 17%. Wall Street is more cautious, with 4 of 27 analysts rating UAA a buy.
There is little buzz around UAA this week and little agreement on direction, which is why it reads as a Sell.
Wall Street’s 15% buy share sits next to a crowd that ranges from News at 17% to Reddit at 44%. No other tracker puts the two side by side.
27 analysts have weighed in: a Hold consensus: 4 buy calls against 5 sell, with an average 12-month price target of $6.27.
The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week bullish sits just below the neutral line, momentum is cooling and the 3 sources only partly agree, so the read is a Sell.
The crowd runs 12 points hotter than the 15% analyst buy share, retail is ahead of the Street here. The split is inside the crowd: Reddit reads 44% bullish while News sits at 17%, a 27-point spread that single-source trackers miss.
Over the 30-day window, Under Armour (UAA) buzz held subdued around 22.4 while the price drifted down 3.5% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 11M shares. Updated Oct 10, 2026. Over the last 7 trading days, UAA gained 6.3%. Buzz activity in the recent week averaged 32.2 and was relatively stable, swinging between 22.4 and 39.5. Recent volume is in line with the 30-day average, reflecting steady institutional and retail participation. Daily crowd sentiment leaned bullish on 5 of the 20 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.
Signal metrics use the latest 7 days; contributor and breadth context uses the 30-day chart window.
No Polymarket data for this stock this week.
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View WidgetsThis week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Oct 10, 2026.
| Adanos signal | Sell |
|---|---|
| Analyst consensus | Hold (4 / 18 / 5) |
| Crowd bullish (7d) | 27% |
| Avg price target | $6.27 |
| Most bullish source | Reddit, 44% |
| Most bearish source | News, 17% |
| Sentiment spread | 27 pts |
| Mentions (7d) | 34 |
| Market cap | $2.1B |
| P/E · Forward P/E | n/a · 47.4 |
| EPS · Beta | -$1.15 · 1.6 |
| Revenue (TTM) | $4.93B · -10% margin |
| Industry | Apparel Manufacturing |
Based on aggregated sentiment from Reddit, X and News sources, Under Armour (UAA) currently carries an Adanos sell signal with 93/100 conviction. The current cross-source average reads 27% bullish across 3 active sources. Those sources contribute 34 tracked mentions over the last 7 days. This is a sentiment-based reading, not financial advice.
Reddit discussion around Under Armour (UAA) is fairly quiet with 9 mentions over the last 7 days; the 30-day context spans 11 tracked subreddits. The 7-day tone is 44% bullish; 3-day activity momentum is falling, suggesting cooling attention.
The crowd reads bearish on Under Armour (UAA), averaging 27% bullish across 3 tracked sources over the last 7 days. The two ends of the range are Reddit at 44% bullish and News at 17%, a 27-point spread. On the professional side, 4 of 27 analysts rate UAA a buy.
Of the 27 analysts covering Under Armour (UAA), 4 rate it a buy, 18 a hold and 5 a sell, for a hold consensus. The average price target is $6.27. The crowd is the more bullish of the two, averaging 27%.
Under Armour (UAA)'s cross-source average is bearish at 27% bullish. All 3 tracked sources lean bearish. Reddit reads 44% bullish, X reads 21% bullish and news coverage is the most negative at 17% bullish. The combined signal points to broad sell-side pressure with 93/100 conviction.
The cross-source average is bearish for Under Armour (UAA) at 27% bullish. All 3 tracked sources lean bearish. The most bearish reading is news at 17% bullish. 3-day activity momentum is falling on Reddit and News, while x activity is rising. The sell signal carries 93/100 conviction.
X is the dominant discussion channel with 19 mentions (56% of total volume). Reddit contributes 9 mentions and News contributes 6 mentions. The cross-source average is bearish at 27% bullish, while x is the only source with rising 3-day activity. All 3 tracked sources lean bearish.
The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. UAA's sell signal at 93/100 conviction reflects a bearish cross-source average at 27% bullish. All 3 tracked sources lean bearish. It is a research shortcut, not financial advice.
The UAA sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.
Peers are ranked first by matching the Sell signal, then by the closest bullish ratio. Discussion activity breaks any remaining ties.
Every data point on this page comes from the Adanos sentiment APIs. Get a free API key and start querying Reddit, X, News and Polymarket sentiment programmatically.
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