NASDAQ: ULTA · Specialty Retail
Over the past week, Ulta Beauty (ULTA) racked up about 25 mentions across Reddit, X and news, and the read is an Adanos Sell. The crowd averages 21% bullish across the tracked sources. Wall Street is more constructive, with 19 of 28 analysts rating ULTA a buy.
There is little buzz around ULTA this week and broad agreement on direction, which is why it reads as a Sell.
Wall Street’s 68% buy share sits next to a crowd that ranges from Reddit at 14% to X at 33%. No other tracker puts the two side by side.
Across 28 analysts the consensus is a Strong Buy: 19 buy calls against 0 sell, with an average 12-month price target of $631.44.
The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week bullish sits just below the neutral line, momentum is cooling and the 3 sources only partly agree, so the read is a Sell.
Analysts sit 47 points above the crowd average of 21%, the professionals are more constructive than retail. The split is inside the crowd: X reads 33% bullish while Reddit sits at 14%, a 19-point spread that single-source trackers miss.
Over the 30-day window, Ulta Beauty (ULTA) buzz held subdued around 32.5 while the price drifted up 4.3% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 446K shares. Updated Oct 10, 2026. Over the last 7 trading days, ULTA gained 6.1%. Buzz activity in the recent week averaged 28.3 and was relatively stable, swinging between 24.2 and 32.5. Recent volume is running below the 30-day average, pointing to quieter participation. Daily crowd sentiment leaned bullish on 14 of the 21 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.
Signal metrics use the latest 7 days; contributor and breadth context uses the 30-day chart window.
No Polymarket data for this stock this week.
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View WidgetsThis week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Oct 10, 2026.
| Adanos signal | Sell |
|---|---|
| Analyst consensus | Strong Buy (19 / 9 / 0) |
| Crowd bullish (7d) | 21% |
| Avg price target | $631.44 |
| Most bullish source | X, 33% |
| Most bearish source | Reddit, 14% |
| Sentiment spread | 19 pts |
| Mentions (7d) | 25 |
| Market cap | $24.12B |
| P/E · Forward P/E | 20.6 · 19.6 |
| EPS · Beta | $27.44 · 0.8 |
| Revenue (TTM) | $12.96B · 9% margin |
| Industry | Specialty Retail |
Based on aggregated sentiment from Reddit, X and News sources, Ulta Beauty (ULTA) currently carries an Adanos sell signal with 93/100 conviction. The current cross-source average reads 21% bullish across 3 active sources. Those sources contribute 25 tracked mentions over the last 7 days. This is a sentiment-based reading, not financial advice.
Reddit discussion around Ulta Beauty (ULTA) is fairly quiet with 7 mentions over the last 7 days; the 30-day context spans 9 tracked subreddits. The 7-day tone is 14% bullish; 3-day activity momentum is falling, suggesting cooling attention.
The crowd reads bearish on Ulta Beauty (ULTA), averaging 21% bullish across 3 tracked sources over the last 7 days. The two ends of the range are X at 33% bullish and Reddit at 14%, a 19-point spread. On the professional side, 19 of 28 analysts rate ULTA a buy.
Of the 28 analysts covering Ulta Beauty (ULTA), 19 rate it a buy, 9 a hold and 0 a sell, for a strong buy consensus. The average price target is $631.44. That puts the street ahead of the crowd, which averages 21% bullish.
Ulta Beauty (ULTA)'s cross-source average is bearish at 21% bullish. All 3 tracked sources lean bearish. X reads 33% bullish, News reads 17% bullish and reddit coverage is the most negative at 14% bullish. The combined signal points to broad sell-side pressure with 93/100 conviction.
The cross-source average is bearish for Ulta Beauty (ULTA) at 21% bullish. All 3 tracked sources lean bearish. The most bearish reading is reddit at 14% bullish. 3-day activity momentum is falling on Reddit and News, while x activity is rising. The sell signal carries 93/100 conviction.
News is the dominant discussion channel with 12 mentions (48% of total volume). Reddit contributes 7 mentions and X contributes 6 mentions. The cross-source average is bearish at 21% bullish, while x is the only source with rising 3-day activity. All 3 tracked sources lean bearish.
The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. ULTA's sell signal at 93/100 conviction reflects a bearish cross-source average at 21% bullish. All 3 tracked sources lean bearish. It is a research shortcut, not financial advice.
The ULTA sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.
Peers are ranked first by matching the Sell signal, then by the closest bullish ratio. Discussion activity breaks any remaining ties.
Every data point on this page comes from the Adanos sentiment APIs. Get a free API key and start querying Reddit, X, News and Polymarket sentiment programmatically.
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