NASDAQ: DKNG · Gambling
Over the past week, DraftKings (DKNG) drew about 310 mentions across Reddit, X and news, and the read is an Adanos Sell. The crowd averages 38% bullish but is deeply split: News runs 46% bullish while Reddit sits at just 26%. Wall Street is more constructive, with 30 of 37 analysts rating DKNG a buy.
There is steady buzz around DKNG this week and little agreement on direction, which is why it reads as a Sell.
Wall Street’s 81% buy share sits next to a crowd that ranges from Reddit at 26% to News at 46%. No other tracker puts the two side by side.
Across 37 analysts the consensus is a Strong Buy: 30 buy calls against 1 sell, with an average 12-month price target of $34.62.
The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week bullish sits just below the neutral line, momentum is mixed and the 3 sources only partly agree, so the read is a Sell.
Analysts sit 43 points above the crowd average of 38%, the professionals are more constructive than retail. The split is inside the crowd: News reads 46% bullish while Reddit sits at 26%, a 20-point spread that single-source trackers miss.
Over the 30-day window, DraftKings (DKNG) buzz held subdued around 31.7 while the price drifted down 20.9% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 15.7M shares. Updated Oct 10, 2026. Over the last 7 trading days, DKNG gained 1.2%. Buzz activity in the recent week averaged 46.4 and was variable, swinging between 31.7 and 64.8. Recent volume is in line with the 30-day average, reflecting steady institutional and retail participation. Daily crowd sentiment leaned bullish on 16 of the 21 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.
Signal metrics use the latest 7 days; contributor and breadth context uses the 30-day chart window.
No Polymarket data for this stock this week.
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View WidgetsThis week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Oct 10, 2026.
| Adanos signal | Sell |
|---|---|
| Analyst consensus | Strong Buy (30 / 6 / 1) |
| Crowd bullish (7d) | 38% |
| Avg price target | $34.62 |
| Most bullish source | News, 46% |
| Most bearish source | Reddit, 26% |
| Sentiment spread | 20 pts |
| Mentions (7d) | 310 |
| Market cap | $9.86B |
| P/E · Forward P/E | n/a · 12.6 |
| EPS · Beta | -$0.36 · 1.6 |
| Revenue (TTM) | $6.22B · -3% margin |
| Industry | Gambling |
Based on aggregated sentiment from Reddit, X and News sources, DraftKings (DKNG) currently carries an Adanos sell signal with 93/100 conviction. The current cross-source average reads 38% bullish across 3 active sources. Those sources contribute 310 tracked mentions over the last 7 days. This is a sentiment-based reading, not financial advice.
Reddit discussion around DraftKings (DKNG) is fairly quiet with 19 mentions over the last 7 days; the 30-day context spans 15 tracked subreddits. The 7-day tone is 26% bullish; 3-day activity momentum is stable, suggesting steady attention.
The crowd reads bearish on DraftKings (DKNG), averaging 38% bullish across 3 tracked sources over the last 7 days. The two ends of the range are News at 46% bullish and Reddit at 26%, a 20-point spread. On the professional side, 30 of 37 analysts rate DKNG a buy.
Of the 37 analysts covering DraftKings (DKNG), 30 rate it a buy, 6 a hold and 1 a sell, for a strong buy consensus. The average price target is $34.62. That puts the street ahead of the crowd, which averages 38% bullish.
DraftKings (DKNG)'s cross-source average is bearish at 38% bullish. All 3 tracked sources lean bearish. X reads 43% bullish, News reads 46% bullish and reddit coverage is the most negative at 26% bullish. The combined signal points to broad sell-side pressure with 93/100 conviction.
The cross-source average is bearish for DraftKings (DKNG) at 38% bullish. All 3 tracked sources lean bearish. The most bearish reading is reddit at 26% bullish. 3-day activity momentum is falling on X, while news activity is rising. The sell signal carries 93/100 conviction.
X is the dominant discussion channel with 224 mentions (72% of total volume). News contributes 67 mentions and Reddit contributes 19 mentions. The cross-source average is bearish at 38% bullish, while news is the only source with rising 3-day activity. All 3 tracked sources lean bearish.
The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. DKNG's sell signal at 93/100 conviction reflects a bearish cross-source average at 38% bullish. All 3 tracked sources lean bearish. It is a research shortcut, not financial advice.
The DKNG sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.
Peers are ranked first by matching the Sell signal, then by the closest bullish ratio. Discussion activity breaks any remaining ties.
Every data point on this page comes from the Adanos sentiment APIs. Get a free API key and start querying Reddit, X, News and Polymarket sentiment programmatically.
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